UX Research, Userflow, Prototype, UI Design, Design System
Project Review
The US-based company works in the entertainment industry. Creating ad monetisation platform for streaming industry. OTT platforms earn money by ad run.
My Contributions
I have to use their existing design system to create the platform focusing on only mobile users by designing responsive web app.
Why?
There is no such platform that can connect business and OTT platforms to work together and it just work without any complexity. Our main focus was to create most advanced Ad monetisation platform yet simple to use.
Design Process
Business Goals
Small businesses can promote their services which they can monetise from in-expensive way. OTT platforms sign up for ad tags to generate revenue.
User Goals
Can Upload videos of any size. Option to monetise content according to their target audience. Filter category and area by zipcode.